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Evaluating Social Media Channels (Part 2): Getting Beyond the Twitter Hype

Don’t believe the hype If you’re a business owner considering your firm’s social media options, it’s hard not to be distracted by the shiny object that is Twitter. The microblogging service launched in 2006 has purportedly grown to more than 100 million users, been featured on the cover of Time Magazine, and received $48 million [...]Image may be NSFW.
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